Design / JE T’ ♥ MTL I ♥ YOU Exhibit Branding + App Design
JE T’ ♥ MTL I ♥ YOU Exhibit Branding + App Design
I crafted a comprehensive design ecosystem for the bilingual immersive exhibit 'JE T’ ♥ MTL I ♥ YOU,' celebrating Montreal's 160-year connection with the Montreal Museum of Fine Arts (MMFA).
The exhibit begins with an online gallery where citizens vote on 160 digitized portraits from the museum's archive to shape the FREE on-site and online art exhibit. Proceeds from a private viewing and benefit gala support the MMFA Local Art Initiative, enriching local artists and acquiring contemporary artworks. Once the exhibit opens, visitors can actively participate in various activities, including capturing selfies that are displayed on a 12-foot digital wall and become part of MMFA's collection, symbolizing the enduring bond between MMFA and the community.
Adobe InDesign, Adobe Illustrator, Adobe Photoshop, Adobe XD, InVision, App Design, Branding, Exhibit Branding, Art Exhibit, Experience Design, Interactive
